UX Designer & Problem Solver

Hi, I'm Allison.
I use design thinking to solve problems.

I've spent 10+ years designing B2B products people actually want to use.

Allison Arden Asbury

Design rooted in empathy & craft

From non-profit fundraising platforms in Austin, to leading UX at a data science company in London, to now building AI-powered procurement tools in Boulder, my career has taken me across industries, continents, and technology shifts. What's stayed the same is a belief that the best products are built when deep user empathy meets bold creative thinking.

The designers who will shape the next decade of AI are the ones who understand both the human and the machine; that's exactly the work I'm here to do.

Human-AI Interaction UX Design UI Design User Research Personas Illustration Prototyping HTML / CSS / JS Figma Accessibility (WCAG)

Projects & case studies

Impact Dashboard

Impact Dashboard

UX · Product
Dashboard Ideation

Dashboard Concept

UX · Ideation
CDT UI Design

CDT UI System

UI · Product
Recommendations Engine

Recommendations Engine

UX · Product
Empty State Illustrations

Empty State Illustrations

Illustration · UI
No Results State

No Results State

Illustration · UI
Document Upload State

Document Upload State

Illustration · UI
Persona Detail

Persona — Explorer

Research · UX
Shelter HomeRun

Shelter HomeRun

Web Design · Event
Children with Cancer UK

Children with Cancer UK

Web Design · Charity
CALM Virtual Event

CALM — Virtual Event

Web Design · Charity
Teenage Cancer Trust

Teenage Cancer Trust

Web Design · Event
Orbis Run 2020

Orbis Run 20/20

Web Design · Event
LSBU Alumni Site

LSBU Alumni Site

Web Design · Education
Portfolio Note

Not everything is shown here.
Some work is protected by NDA.

Several projects can't be displayed publicly due to confidentiality agreements. Get in touch to see the full scope of my work.

Contact Me to See More
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Contact

Let's make something great together.

I'm always open to new projects and collaborations. Drop me a line and let's talk about how good design can solve your toughest problems.